Logo Releases First TV Soap Opera Created For Vine

It might be more of a gimmick than an actual bit of useful programming, but today Logo announced it has ordered a full season order of 22 episodes for a new scripted soap. Each episode of "The Vines Of Sauvignon Blanc" will run 6 seconds long, which means the entire season will run just over two minutes in length.

The first four episodes premiere on Logo's Vine account today, with additional episodes premiering each weekday at 1:00 p.m.

:Logo viewers love the heightened drama, over-the-top characters and romance of a soap," said Brent Zacky, Senior Vice President of Original Programming, Logo, in s state,ent. "Vine’s enabled us to condense all the best parts of the genre into a snackable and hilarious online series that amplifies the Logo brand faster than the time it took you to read this quote."

Here is the official description of the series:

"The Vines of Sauvignon Blanc" follows the heart-wrenching tale of a wealthy vineyard owner who is told he only has two minutes and six seconds to live as his family plots for power and prestige, all while being incredibly pressed for time.  The cast includes; Sue Galloway ("30 Rock"); Stephen Guarino ("Happy Endings," "Big Gay Sketch Show"); Jamie Lee ("Girl Code"); Leslie Meisel (Second City, Upright Citizen’s Brigade); Reichen Lemkuhl ("Amazing Race," "The A-List: New York"): Michael Hartney (Upright Citizen’s Brigade) and Jarvis Derrell (#SheHasHadIt).