NBC Sports' Weekend Coverage Of The Senior Open Becomes The Most-Watched Weekend At This Event In Nine Years

Sunday’s final round of The Senior Open presented by Rolex on NBC delivered 1.244 million average viewers (12-2 p.m. ET; P2+), which saw Miguel Angel Jimenez claim a one-shot victory over defending champion Bernhard Langer at The Old Course at St Andrews, the Home of Golf. This makes The 2018 Senior Open final round the most-watched PGA TOUR Champions sanctioned event telecast since the 2010 U.S. Senior Open final round on NBC (1.286 million average viewers); and the most-watched Senior Open telecast since the 2009 final round on ABC (1.399 million average viewers).

Combined with Saturday’s record viewership (980,000 average viewers, most-watched third round at this event in 12 years), NBC Sports’ combined weekend coverage (.76 U.S. Household Rating, 1.107 million average viewers) becomes the most-watched weekend at this event in nine years, since 2009 on ABC.

ADDITIONAL NBC SPORTS VIEWERSHIP HIGHLIGHTS INCLUDE:

NBC Sports’ final round linear coverage peaked at a .97 U.S. Household Rating and 1.45 million average viewers (1:30P-1:45P).

NBC Sports’ Total Audience Delivery for Sunday’s final round was 1.246 million average viewers across linear and streaming, +29% vs. 2017.

NBC Sports’ third round on Saturday delivered a .69 U.S. Household Rating and 980,000 average viewers, the most-watched third round at this event in 12 years (2006, ABC, 1.12 million average viewers). Also the most-watched Saturday telecast for a PGA TOUR Champions sanctioned event in 11 years, since the 2007 U.S. Senior Open on NBC (1.11 million).

Across four days of coverage, 1.57 million total minutes streamed (+92% vs. 2017); making 2018 the most-streamed Senior Open across Golf Channel and NBC Sports’ platforms (2016-18).

GOLF CHANNEL VIEWERSHIP HIGHLIGHTS:

Thursday’s opening round on Golf Channel (11 a.m.-2:08 p.m. ET) posted a .15 U.S. Household Rating and 204,000 average viewers, the most-watched opening round at this event on Golf Channel (2016-18) and since the 2009 Senior Open on TNT (345,000 average viewers).

Friday’s second round on Golf Channel (11:30 a.m.-2 p.m. ET) posted a .12 U.S. Household Rating and 182,000 viewers, also the most-watched second round at this event on Golf Channel (2016-18) and since 2013 on ESPN2 (205,000 average viewers).

SOURCE: NBC Sports